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You know you need an ebook to build your biz & scale your income… but how the hell do you actually create one?

 
 
 
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Let alone one people actually want to read?

If you’ve been around the digital entrepreneur block at all recently, you’ve probably heard that ebooks are The Next Big Thing. A well done ebook can instantly level up your brand, convert readers to paying customers, establish your reputation as a leader in your niche, and even become a passive income stream, making $$$ while you sleep.

But if you’re not a writer AND a designer, the thought of creating an ebook from scratch can intimidating. You’re not alone, babe - and I’m here to help you through it.

 
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Is the thought of writing your ebook freaking you out?

 
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You choose a topic & start researching… only to emerge from the Google rabbit hole months later.

YOU SPEND HOURS AND HOURS WRITING & REVISING YOUR COPY - ONLY TO TRASH IT ALL AND START OVER AT 2 AM.

YOU FINALLY, FINALLY FINISH YOUR COPY - AND THEN START HYPERVENTILATING AT THE THOUGHT OF designing it.

AND HIRING SOMEONE TO DESIGN IT FOR YOU? KISS THE ENTIRE YEAR’S MARKETING BUDGET GOODBYE.

 
 
 

There’s got to be an easier way to do this ebook thing… right???

 
 
 
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Imagine for a sec…

  • Kicking out your entire ebook copy in hours or days, instead of weeks or months

  • Creating a gorgeous design for your ebook that you're actually proud of (and can easily replicate for your next project)

  • Hitting publish on your final draft, feeling confident that you've produced your BEST work

  • Having the freedom to tweak and make changes to your ebook whenever you need to - without having to pay or wait on someone else

  • Watching the subscribers and the $$$ roll in as your audience gobbles up your ebook, establishing your reputation as an leader in your niche and creating a passive income source for your business that makes money while you sleep, eat and drive the kids to school

 
 
 

What if you could write, design and launch an ebook that you're actually proud of - one that you don't have to bleed all over your keyboard to produce?

 
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Introducing: Chapter None-to-Done - How to Write an Ebook to Build Your Business

An easy to follow course for coaches and digital product creators that will guide you through the process of creating an ebook to build your audience, establish your rep and make more $$$. Learn how to use the D.R.A.F.T. framework to turn your knowledge into a passive income stream and start making money while you sleep.

 
 
 
 
 
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How is this course different from every other coaching course out there?

  • This course focuses SPECIFICALLY on creating an ebook as a coach or course creator - we're not getting into any other fluff. If you want to be a legit coach or course creator, or seen as an expert in your field, you need an ebook to connect with your audience and demonstrate your knowledge.

  • But this course isn't JUST about writing your ebook - I'll walk you through EVERY step, from brainstorming & researching to designing and editing your masterpiece (+ some launch - and relaunch - insight and advice).

  • You'll have regular access to me throughout the program, in our group calls and in our private coaching sessions (yup - as a founding student, you get two one-on-one coaching sessions included for FREE - which is why access to the first round is EXTREMELY limited), plus regular mentorship even after the course ends.

  • A student Facebook group and assigned writing partners means that accountability is built into the course. You’ll also have a safe space to ask for feedback and advice if you run into any walls between our coaching sessions.

  • Lifetime access means you can take as much time as you need to get through the course (because we all have lives outside of our business - not to mention a business to run!). So go through the modules at your own pace - but remember, the strategies only work if you do.

  • A 14 day happiness guarantee means that if you get started and decide this course isn't for you, you can bow out gracefully in the first two weeks from the course start date - no questions asked (and no homework required).

 
 
 
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Is this course really for you?

 
 
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coaches, digital creators, service-based entrepreneurs, wellness consultants

You're a coach or digital entrepreneur looking to establish yourself as a leader in your niche.

You're ready to create a passive source of income that generates money while you sleep, eat & live your damn life.

You run a service-based or personal brand, and understand the impact an ebook can have on your audience.

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product based biz with more info, new entrepreneurs ready to build their rep

You’re just getting started, but you know your niche and subject area, although you may need some help narrowing down.

You sell a product and have more information to share (i.e. essential oils, health supplements, etc.).

You’re ready to move your business forward, and are willing to put in the brain power to make that happen.

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most product-based biz, new entrepreneurs w/no clear idea, looking to ‘get rich quick’

You have no desire/need to share your expertise with your audience, or to connect more deeply with them.

You don't have a clear idea of your business and your audience, and you're unwilling to niche down.

You're not ready to put in the work to build your audience and your business.

 
 
 
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you got this, babe. Let’s go make some $$$.

 
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So here’s what you’re gonna learn…

 
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Module 1: Develop

Define your expertise, develop your client profile, determine your topic sweet spot and nail down your unique take on it. We’ll also set your ebook calendar and get started building a warm audience to sell to.

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Module 2: Research

Avoid getting sucked down the Google rabbit hole with my Zero Draft System for research - plus I’ll show you some research strategies that are way more fun than the ones you learned in high school.

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Module 3: Author

I'll show you proven strategies & tools to help you stay on course & kick out copy faster than Clark Kent. We’ll also talk length (it DOES matter) and hammer out the (almost) perfect title.

 
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Module 4: Format

We’ll talk about the easiest software and apps for designing your ebook, as well as some standard design guidelines to make sure your ebook layout is as fun to look at as it is to read.

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Module 5: Takeoff

I’ll walk you through the 5xP Formula for launching ebooks - Platform, Publishing, Pricing, Pitch and Promotion. Bonus: graphic templates & copy swipe files to jumpstart your ebook marketing.

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Bonus module: refine & relaunch

Let’s be real - the world changes. A lot. The good news is that ebooks are easy to update. This module will show you how to gather feedback and testimonials to tweak and re-launch as needed.

 
 
 

Stop wasting time endlessly searching google.
stop being held prisoner by perfection paralysis.
Stop deep frying your brain.

Start turning your knowledge into passive income right now.

 
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Here’s everything you get…

Chapter None-to-Done Ebooks for Biz Course (valued @ $597)
A complete six module course that will walk you through every step of creating your ebook, from the topic to launch.

The Ebook Workbook (valued @ $197)
A step-by-step guide, full of worksheets, sample outlines, topic prompts, title formulas, progress trackers and more.

The Title Formula (valued @ $147)
A set of plug and play title and subtitle formats that you can use to take the stress and guesswork out of naming your ebook.

Lead Magnetize Your Ebook Course (valued @ $147)
A quick mini course that will show you how to transform your existing content into a powerful lead magnet.

The Ebook Toolkit (valued @ $47)
A comprehensive list of the tools I use and love when creating my own ebooks or helping clients create theirs (psst - most are free!).

Canva 101 Course (valued @ $297)
Learn the basics of this easy to use, non-designer friendly web based (and FREE) graphic design app in my Canva 101 mini course.

Audio Book It! (valued @ $297)
Transform your spiffy new ebook into an audio version to reach new readers and platforms (including Kindle).

Private Strategy & Coaching Sessions (valued @ $497)
Two one-on-one strategy sessions, where we'll work together to create a solid creation & launch plan for your ebook.

Weekly & Monthly Group Coaching (valued @ $2346)
Weekly mini sessions plus monthly group calls mean you have regular, real-time access to me & your peers for support.

Exclusive Canva Template Library (valued @ $497)
Stop stressing about the design of your ebook - I've done the heavy lifting for you. Pick your favorite templates & get creating!

Ultimate Icon Pack (valued @ $12)
A collection of 128 icons for a huge array of web platforms, social media & services that you can use in your ebook (or anywhere else).

Hand Drawn Doodles for Ebooks (valued @ $27)
A set of 500+ hand drawn doodles in vector and PNG format that you can use to personalize your ebook design.

Ebook Frameworks Guide (valued @ $47)
A set of detailed frameworks that you can use to create both free and paid ebooks for your business.

Exclusive Student Community (valued @ $397)
Peer to peer accountability, plus an assigned writing partner, to help keep you on track and answer questions.

That’s a total value of $5552+ ~ regular price is $497
Founding Student price ~ $247
This week only, you can get in the door for a special early bird price of just $123
(this week only ~ limited spaces available)

Plus, you get free updates & upgrades for the life of the course!

 
 
 
 

Praise for my templates & how-to kits

 
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Join me now and start building a passive income stream for your biz.

 
 
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Regular price - $497 ~

limited time only - $123

Chapter None-to-Done Ebook Course

The Ebook Workbook

The Title Formula

Lead Magnetize Your Ebook Mini Course

Canva 101 Mini Course

Audio Book It Mini Course

The Ebook Toolkit

Weekly & Monthly Group Calls

Private Strategy & Coaching Sessions

Exclusive Canva Template Library

Ultimate Icon Pack

Hand Drawn Doodles for Ebooks

Ebook Frameworks Guide

Exclusive Student Community

Free updates for the life of the course!

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spread the cost ~

3x monthly payments - $49

Chapter None-to-Done Ebook Course

The Ebook Workbook

The Title Formula

Lead Magnetize Your Ebook Mini Course

Canva 101 Mini Course

Audio Book It Mini Course

The Ebook Toolkit

Weekly & Monthly Group Calls

Private Strategy & Coaching Sessions

Exclusive Canva Template Library

Ultimate Icon Pack

Hand Drawn Doodles for Ebooks

Ebook Frameworks Guide

Exclusive Student Community

Free updates for the life of the course!

 
 
 
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This is a one-time-only deal for founding students

 

Okay, here’s the deal - I’m offering this course at a super discounted rate, with some really valuable bonuses (like the one-on-one coaching sessions). This means that it’s open at this price with these bonuses for a VERY limited time, to a VERY limited number of students. Enroll now to get lifetime access to updates and upgrades, plus exclusive access to these first-time-only bonuses, at one absurdly low price. Enrollment closes at 11:59 PM Mountain time on October 23rd, 2020, or when we hit max enrollment, so don’t procrastinate.

Current early bird pricing offer ends at 11:59 PM Mountain time on Saturday, October 10th.

Enrollment ends in…

 
 
 
 
 

100% 14-day money back guarantee

Here's the thing - I KNOW this course can help you write a killer ebook - one that has the power to truly change your business, build your audience and create a scalable passive income stream. I am confident that if you do the work, it'll pay off.

But I want you to be confident too. That's why I offer a 14 day no-strings-attached happiness guarantee. If you get into the course and decide it's not for you, you can bow out gracefully any time in the two weeks following the drop of the first module - no homework or rationalization required.

 
 
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You owe it to yourself & your business.

Stop struggling with writing your ebook.

Stop losing sleep over the copy and the design.

Stop deep frying your brain trying to figure it all out on your own.

Start making money from your knowledge right now.

 

Got questions?

Cool - I’ve got answers.

Okay, but seriously - can I make money selling ebooks?

YES! Check out these case studies from Tim Ferriss (yes, that Tim, of the 4 Hour Work Week) to show it IS possible to make $1,000,000 from self publishing your ebook.

What's included in the program?

A LOT. In the core program, there are seven modules (including the introduction) containing videos, slides, worksheets, downloadables, guides, checklists, spreadsheets, templates and plenty of other useful tools. It also includes The Ebook Workbook, your step-by-step guide for creating your ebook. The core modules in the course are:
- Introduction: What you need to know to get started
- Module 1 - Develop: Choosing your topic and developing a strong ICA
- Module 2 - Research: Avoid getting stuck in the Google blackhole with my signature research method
- Module 3 - Author: Strategies for writing and editing, choosing your title
- Module 4 - Format: A step-by-step guide to stress-free ebook design
- Module 5 - Takeoff: How to choose a platform & price, then publish & promote your ebook
- Module 6 - Relaunch: Because things change - a lot

You’ll also be invited to our weekly group mini sessions and monthly live group coaching calls that will continue for as long as this course is on sale. PLUS, founding students get an exclusive bonus - two private coaching sessions, scheduled at your convenience within 90 days of the first module drop.

You’ll also have access to the exclusive Chapter None to Done community, a private Facebook group where you can ask questions and get feedback from fellow students and entrepreneurs. This will include a weekly student spotlight, where you’ll be invited to shamelessly self promote, tell us all about what you do, and crowdsource any problems you’re having related to your ebook - whether that’s market research, design feedback or launch help!

Worried about accountability? It’s built into the program! Upon request, you’ll be assigned a writing partner to help both of you stay on track with your ebooks.

And if that isn’t enough, you get these bonuses:
- Lead Magnetize Your Ebook: a mini course on writing an ebook as a lead magnet to build your email list
- Canva Template Library: a set of exclusive templates, created just for course members and yours to use as you see fit
- Ebook Frameworks Guide: a set of sample frameworks that you can use as a guide when outlining your ebook
- The Title Formula: A set of plug & play titles & subtitles to help you name your ebook
- The Ultimate Icon Pack: A collection of 128 icons for a huge array of web platforms, social media and services
- Doodles for Ebooks: 500+ hand drawn doodles that you can use to personalize your ebook design
- The Ebook Toolkit: The tools, apps & platforms I recommend for creating your ebook on a budget

Okay, how does it work? When does it start?

Click any of the buttons above to be taken to the course cart page to check out (quick note - if you want to take advantage of the monthly payment plan, you’ll need to click the button under that payment option). Once you purchase, you’ll be automatically enrolled in the program and receive access to the program portal on Teachable. Some of the bonuses will be available immediately, but because this is a first-run, and so that we can work through the program in sequence (because the steps are in order for a reason), each module will be released on the schedule below beginning on October 26th. Our weekly mini sessions will begin the following week, and our first group coaching call will be in October (we’ll work out a date together as a group so that as many students as possible can attend). Here is the course calendar:

- Immediately upon enrollment: Ebook Frameworks Guide, Ultimate Icon Pack, the Ebook Toolkit
- October 24th: Course cart CLOSES and special pricing + bonuses END; Lead Magnetize Your Ebook mini course released & scheduling for private coaching sessions opens
- October 26th: Introduction Module opens; weekly mini sessions begin
- November 2nd: Module 1 opens; the Ebook Workbook Part I released
- November 9th: Module 2 opens; the Ebook Workbook Part II and The Title Formula released
- November 16th: Module 3 opens; the Ebook Workbook Part III and Doodles for Ebooks released; choose your Ebook Template Kit
- November 23rd: Module 4 opens; the Ebook Workbook Part IV released
- November 30th: Module 5 opens; the Ebook Workbook Part V released
- December 7th: Module 6 opens; the Ebook Workbook Part VI released

If you need more time on a particular section, don’t rush it. There’s no behind here! The course is scheduled so that you can complete the majority of the work before the holiday rush, but just in time to release your ebook for the new year.

The monthly group coaching calls will start in late October. You’ll be able to submit your questions beforehand, or ask them live during the call. If you would like your work audited, you can sign up for a spot in one of our weekly mini sessions.

Is enrollment really limited?

Absolutely. Because of the exclusive bonuses (especially the private coaching offered as part of this run) and the absurdly discounted price, I am only accepting a handful of students. The course will not open again until 2021, so if you want in, don't wait.

How much does it cost? Do you offer a payment plan?

The current price is $123 if paid in full at the time of enrollment - this is a limited time only, founding student discount. It's only available to the first handful of students who enroll by October 5th (although enrollment may close sooner if we hit capacity on our class size, so don't procrastinate!). If you would like to spread the cost, I do offer a monthly payment option of $49 / month for three months, making the total cost $147. This payment option is also only available until October 5th - after the 5th, the full pay price will increase to $197 and the monthly payment option will increase to $97 / month (for a total of $291).

What if I wuss out? What's your refund policy?

Here's the thing - I know this works. But I also want you to feel comfortable investing your money in this course. That's why I offer a 14 day no-strings-attached happiness guarantee. If you get into the course and decide it's not for you, you can bow out gracefully any time in the two weeks following the drop of the first module - no homework or rationalization required (I'd love to hear why it didn't work for you, but it's not required). Just shoot an email to jennifer@mommyandkumquat.com.

How long will I have access to the content?

The content - videos, templates, worksheets, printables, guides, everything - is yours for keeps. It will be available through Teachable for as long as I sell this course (hopefully a very long time, but I do want to retire someday). As a founding student, you'll also get free access to all updates and upgrades as I make changes and improve the course (with your feedback!).

How long do the live coaching sessions run?

The weekly mini sessions will run for three months (in this session, that's October, November and December of 2020). The monthly group calls will run for the life of the course.

 
 
 
 

Now or never, babe.

 
 
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Hi! I’m Jennifer (and the munchkin is ‘kumquat’).

My name is Jennifer, & I’ll be your business bestie from here on out. Unlike most graphic designers, I’m not asking you to sign expensive contracts. Instead, I’ll help you take control of your marketing & business with templates, tools and education.

As a fellow entrepreneur, I understand your priorities, so I promise to never waste your time or $$$. I believe that as the biz owner, you should have final say over your content, which is why I create tools that put the power of your brand back in your hands.

 
 
 
 
 
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